Läsvanestudien 1990 - Södra Halland Study of reading habits 1990 - Southern Halland snd0129-1-1.0 https://doi.org/10.5878/002490 Swedish National Data Service Svensk nationell datatjänst Landing page http://libris.kb.se/bib/1252541 Läsvanestudien 1990 - Södra Halland Study of reading habits 1990 - Southern Halland snd0129-1-1.0 https://doi.org/10.5878/002490 Weibull, Lennart Weibull, Lennart Swedish National Data Service Svensk nationell datatjänst Local study of reading habits To monitor the development of newspapers among the Swedish population, especially their role in relation to other media, a research program named Dagspresskollegiet was set up in 1979. Dagspresskollegiet was founded by the Association of Swedish Newspaper Publishers at the University of Gothenburg. The purpose for Dagspresskollegiet as a program, is to do long-term research and illustrate the national press and it's development in Sweden from a readers point of view. Two different types of annual studies about newspapers and other media was initiated. The first of them - Läsvanestudien (The study of reading habits) - deals with frequency of habits, the other one - Mediebarometern (Media Barometer) - deals with recency or actual reading. Both of these studies are national representative, survey studies. Local studies of media use are also done in cooperation with local and regional newspapers. The character of these are that they usually use the same questions as in Läsvanestudien, which makes it possible to do comparative studies between different districts and between districts and the national average. För att följa utvecklingen av dagstidningar bland den svenska befolkningen, särskilt deras roll i förhållande till andra medier, startades ett forskningsprogram vid namn Dagspresskollegiet år 1979. Dagspresskollegiet grundades av Tidningsutgivarna vid Göteborgs universitet. Syftet med Dagspresskollegiet som program är att bedriva långsiktig forskning och illustrera den nationella pressens utveckling i Sverige ur ett läsar- och användarperspektiv. Två olika typer av årliga studier om tidningar och andra medier initierades. Den första - Läsvanestudien - handlar om frekvensen av läsvanor, medan den andra - Mediebarometern - handlar om aktuell eller faktisk läsning. Båda dessa studier är nationellt representativa och genomförs som enkätundersökningar. Lokala studier av medieanvändning görs också i samarbete med lokala och regionala tidningar. Dessa studier brukar vanligtvis använda samma frågor som i Läsvanestudien, vilket gör det möjligt att göra jämförande studier mellan olika distrikt och mellan distrikt och riksgenomsnittet. Landing page http://libris.kb.se/bib/1252541 INTERNAL POLITICS INRIKESPOLITIK Media Media Political behaviour and attitudes Politiska beteenden och attityder Leisure, tourism and sport Fritid, turism och sport This survey forms part of the research program ´Dagspresskollegiet´. The target group of this survey was the inhabitants of three municipalities in southern Halland: Halmstad, Hylte and Laholm. Most of the questions are replications of questions asked in previous readership studies, i.e. questions concerning reading habits, subscriptions of papers, reading interests and background variables such as gender, age, education and party preference. There were also questions not asked in previous surveys. In this survey the respondents were asked about their opinion on delivery of the paper, the paper´s complaint service, morning paper format preferred and attitude toward supplements. A battery of questions dealt with the local paper Hallands-Posten specifically. This survey forms part of the research program ´Dagspresskollegiet´. The target group of this survey was the inhabitants of three municipalities in southern Halland: Halmstad, Hylte and Laholm. Most of the questions are replications of questions asked in previous readership studies, i.e. questions concerning reading habits, subscriptions of papers, reading interests and background variables such as gender, age, education and party preference. There were also questions not asked in previous surveys. In this survey the respondents were asked about their opinion on delivery of the paper, the paper´s complaint service, morning paper format preferred and attitude toward supplements. A battery of questions dealt with the local paper Hallands-Posten specifically. 1990-03-01 1990-03-31 Sweden Sverige IndividualIndividual IndividIndivid Individuals aged 15-75 years and residing in Halmstad, Hylte and Laholm municipalities Personer i åldrarna 15-75 år och bosatta i kommunerna Halmstad, Hylte och Laholm Numeric Longitudinal: Trend/Repeated cross-sectionLongitudinal: Trend/Repeated cross-section Longitudinell: Trend/Upprepat tvärsnittLongitudinell: Trend/Upprepat tvärsnitt Probability: Simple randomProbability: Simple random Sannolikhetsurval: obundet slumpmässigt urvalSannolikhetsurval: obundet slumpmässigt urval Self-administered questionnaire: PaperSelf-administered questionnaire: Paper Självadministrerat frågeformulär: papperSjälvadministrerat frågeformulär: papper Access to data through SND. Access to data is restricted. Åtkomst till data via SND. Tillgång till data är begränsad. restrictedAccess Kratz, C. (1991) Tidningsläsning i Södra Halland 1990, jämförelser med situationen 1984. Report no.13. Göteborg: Department of Journalism and Mass Communication. Kratz, C. (1991) Tidningsläsning i Södra Halland 1990, jämförelser med situationen 1984. Report no.13. Göteborg: Department of Journalism and Mass Communication. 1991