Study of reading habits 1989 - Åstorp, Bjuv and Helsingborg
This survey forms part of the research program ´Dagspresskollegiet´. The target group of this survey was the inhabitants of three municipalities in Northwestern Skåne: Åstorp, Bjuv and Helsingborg. Most of the questions are replications of questions asked in previous readership studies, i.e. questions concerning reading habits, subscriptions of papers, reading interests and background variables such as gender, age, education and party preference. The respondent also had to compare the two local papers Helsingborgs Dagblad and Nordvästra Skånes Tidningar with regard to a number of qualities. A battery of questions dealt with the local paper Helsingborgs Dagblad specifically.
Severinsson, R. (1990) Tidningsläsning i Nordvästra Skåne : en presentation av en läsarundersökning från våren 1989. Report no. 2. Göteborg: Department of Journalism and Mass Communication.
Department of Journalism Media and Communication
Data referring to any type of mass media. For example, printed or online newspapers, magazines, television and the radio. Use note: Social media are indexed with 'Information society'.
Data on party political attitudes, political engagement and participation in the political process, voting behaviour, satisfaction with government. Use note: For data on specific political doctrines, use 'Political ideology'.
Recreation patterns, leisure time activities and hobbies. Includes sports spectatorship, competition sports, and travel for leisure. Use note: For data on exercise for keeping fit, use 'Physical fitness and exercise'.
POLICY FOCUSING ON CONCERNS AND ISSUES WITHIN A PARTICULAR COUNTRY.