<ddi:DDIInstance xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="ddi:instance:3_3 http://ddialliance.org/Specification/DDI-Lifecycle/3.3/XMLSchema/instance.xsd" xmlns:xsd="http://www.w3.org/2001/XMLSchema" xmlns:ddi="ddi:instance:3_3" xmlns:r="ddi:reusable:3_3" xmlns:s="ddi:studyunit:3_3" xmlns:d="ddi:datacollection:3_3" xmlns:a="ddi:archive:3_3" xmlns:c="ddi:conceptualcomponent:3_3" xmlns:cm="ddi:comparative:3_3" xmlns:g="ddi:group:3_3" xmlns:l="ddi:logicalproduct:3_3" xmlns:p="ddi:physicaldataproduct:3_3" xmlns:pi="ddi:physicalinstance:3_3" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:xhtml="http://www.w3.org/1999/xhtml" xmlns:xml="http://www.w3.org/XML/1998/namespace" isMaintainable="true" scopeOfUniqueness="Agency">
  <r:URN>urn:ddi:se.researchdata:snd0859-1:1.0</r:URN>
  <r:Agency>SND</r:Agency>
  <r:ID>snd0859-1</r:ID>
  <r:Version>1.0</r:Version>
  <g:ResourcePackage>
    <r:URN>urn:ddi:se.researchdata:snd0859-1.ResourcePackage:2.0</r:URN>
    <r:OtherMaterialScheme>
      <r:URN>urn:ddi:se.researchdata:snd0859-1.OtherMaterialScheme:2.0</r:URN>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0804-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2002</r:String>
            <r:String xml:lang="en">Media barometer 2002</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0804-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0803-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2001</r:String>
            <r:String xml:lang="en">Media barometer 2001</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0803-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0826-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2003</r:String>
            <r:String xml:lang="en">Media barometer 2003</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0826-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0828-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2004</r:String>
            <r:String xml:lang="en">Media barometer 2004</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0828-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0609-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1983</r:String>
            <r:String xml:lang="en">Media barometer 1983</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0609-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0610-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1984</r:String>
            <r:String xml:lang="en">Media barometer 1984</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0610-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0611-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1985/1986</r:String>
            <r:String xml:lang="en">Media barometer 1985/1986</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0611-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0612-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1986/1987</r:String>
            <r:String xml:lang="en">Media barometer 1986/1987</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0612-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0613-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1987 - hösten</r:String>
            <r:String xml:lang="en">Media barometer 1987 - autumn</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0613-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0614-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1988</r:String>
            <r:String xml:lang="en">Media barometer 1988</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0614-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0615-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1989</r:String>
            <r:String xml:lang="en">Media barometer 1989</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0615-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0616-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1990</r:String>
            <r:String xml:lang="en">Media barometer 1990</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0616-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0617-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1991</r:String>
            <r:String xml:lang="en">Media barometer 1991</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0617-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0618-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1992</r:String>
            <r:String xml:lang="en">Media barometer 1992</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0618-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0619-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1993</r:String>
            <r:String xml:lang="en">Media barometer 1993</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0619-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0620-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1994</r:String>
            <r:String xml:lang="en">Media barometer 1994</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0620-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0621-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1995</r:String>
            <r:String xml:lang="en">Media barometer 1995</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0621-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0622-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1996</r:String>
            <r:String xml:lang="en">Media barometer 1996</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0622-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0118-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1979</r:String>
            <r:String xml:lang="en">Media barometer 1979</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0118-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0119-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1980</r:String>
            <r:String xml:lang="en">Media barometer 1980</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0119-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0120-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1981</r:String>
            <r:String xml:lang="en">Media barometer 1981</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0120-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0121-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1982</r:String>
            <r:String xml:lang="en">Media barometer 1982</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0121-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0725-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1997</r:String>
            <r:String xml:lang="en">Media barometer 1997</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0725-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0726-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1998</r:String>
            <r:String xml:lang="en">Media barometer 1998</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0726-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0781-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2000</r:String>
            <r:String xml:lang="en">Media barometer 2000</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0781-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0744-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1999</r:String>
            <r:String xml:lang="en">Media barometer 1999</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0744-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0744-2:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 1999_2</r:String>
            <r:String xml:lang="en">Media barometer 1999_2</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0744-2</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0860-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2006</r:String>
            <r:String xml:lang="en">Media barometer 2006</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0860-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0873-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2007</r:String>
            <r:String xml:lang="en">Media Barometer 2007</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0873-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0877-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2008</r:String>
            <r:String xml:lang="en">Media Barometer 2008</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0877-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0893-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2009</r:String>
            <r:String xml:lang="en">Media Barometer 2009</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0893-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0909-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2010</r:String>
            <r:String xml:lang="en">Media Barometer 2010</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0909-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0943-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2011</r:String>
            <r:String xml:lang="en">Media Barometer 2011</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0943-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0946-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2012</r:String>
            <r:String xml:lang="en">Media Barometer 2012</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0946-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0981-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2013</r:String>
            <r:String xml:lang="en">Media Barometer 2013</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0981-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd0997-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2014</r:String>
            <r:String xml:lang="en">Media Barometer 2014</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd0997-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd1023-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2015</r:String>
            <r:String xml:lang="en">The Media Barometer 2015</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd1023-1</r:ExternalURLReference>
      </r:OtherMaterial>
      <r:OtherMaterial>
        <r:URN>urn:ddi:se.researchdata:snd1051-1:1.1</r:URN>
        <r:TypeOfMaterial>Dataset</r:TypeOfMaterial>
        <r:Citation>
          <r:Title>
            <r:String xml:lang="sv">Mediebarometern 2016</r:String>
            <r:String xml:lang="en">The Media Barometer 2016</r:String>
          </r:Title>
        </r:Citation>
        <r:ExternalURLReference>https://snd.se/catalogue/dataset/snd1051-1</r:ExternalURLReference>
      </r:OtherMaterial>
    </r:OtherMaterialScheme>
    <a:OrganizationScheme>
      <r:URN>urn:ddi:se.researchdata:snd0859-1.OrganizationScheme-0:2.0</r:URN>
      <a:Organization>
        <r:URN>urn:ddi:se.researchdata:snd0859-1.Organization-0:2.0</r:URN>
        <a:OrganizationIdentification>
          <a:OrganizationName>
            <r:String xml:lang="en">University of Gothenburg</r:String>
          </a:OrganizationName>
        </a:OrganizationIdentification>
      </a:Organization>
    </a:OrganizationScheme>
  </g:ResourcePackage>
  <s:StudyUnit>
    <r:URN>urn:ddi:se.researchdata:snd0859-1.StudyUnit:2.0</r:URN>
    <r:UserID typeOfUserID="datasetIdentifier">snd0859-1</r:UserID>
    <r:Citation>
      <r:Title>
        <r:String xml:lang="sv">Mediebarometern 2005</r:String>
        <r:String xml:lang="en">Media barometer 2005</r:String>
      </r:Title>
      <r:Creator>
        <r:CreatorReference>
          <r:URN>urn:ddi:se.researchdata:snd0859-1.Individual-0:2.0</r:URN>
          <r:TypeOfObject>Individual</r:TypeOfObject>
        </r:CreatorReference>
      </r:Creator>
      <r:Publisher>
        <r:PublisherName>
          <r:String xml:lang="sv">Göteborgs universitet</r:String>
          <r:String xml:lang="en">University of Gothenburg</r:String>
        </r:PublisherName>
      </r:Publisher>
      <r:Publisher>
        <r:PublisherName>
          <r:String xml:lang="sv">Göteborgs universitet</r:String>
          <r:String xml:lang="en">University of Gothenburg</r:String>
        </r:PublisherName>
      </r:Publisher>
      <r:PublicationDate>
        <r:SimpleDate>2008-01-01</r:SimpleDate>
      </r:PublicationDate>
      <r:InternationalIdentifier>
        <r:IdentifierContent>10.5878/002335</r:IdentifierContent>
        <r:ManagingAgency controlledVocabularyAgencyName="DOI">DOI</r:ManagingAgency>
      </r:InternationalIdentifier>
    </r:Citation>
    <r:Abstract>
      <r:Content xml:lang="sv">Mediebarometern genomfördes första gången 1979 och har sedan dess genomförts varje år.  Studien avser att belysa hur stor andel av den svenska befolkningen som en genomsnittlig dag under respektive år tagit del av ett antal enskilda medier: radio, TV, text-TV, video, bio, ljudkassett, grammofon/CD, morgontidning, kvällstidning, vecko-/månadstidning, tidskrift och bok (från 1995 omfattas även direktreklam och ny medieteknologi); ett särskilt område rör internetanvändning.

Syfte:

Beskriva tendenser och förändringar i människors nyttjande av massmedier.</r:Content>
      <r:Content xml:lang="en">The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The study intends to highlight the proportion of the Swedish population having used  on an average day in each year studied a number of specific media: radio, television, teletext, video, movies, audio cassette, record player / CD, newspaper, tabloid, weekly / monthly newspaper, magazine and book (from 1995 are also direct mail and new media technologies are included); a specific area is related to Internet use.

Purpose:

Describe the trends and changes in people's use of mass media.</r:Content>
    </r:Abstract>
    <r:Coverage>
      <r:TopicalCoverage>
        <r:URN>urn:ddi:se.researchdata:snd0859-1.TopicalCoverage:2.0</r:URN>
        <r:Subject xml:lang="en" controlledVocabularyID="MediaCommunicationAndLanguage.Media" controlledVocabularyName="CESSDA Topic Classification">Media</r:Subject>
        <r:Subject xml:lang="sv" controlledVocabularyID="MediaCommunicationAndLanguage.Media" controlledVocabularyName="CESSDA Topic Classification">Media</r:Subject>
        <r:Subject xml:lang="en" controlledVocabularyID="MediaCommunicationAndLanguage.InformationSociety" controlledVocabularyName="CESSDA Topic Classification">Information society</r:Subject>
        <r:Subject xml:lang="sv" controlledVocabularyID="MediaCommunicationAndLanguage.InformationSociety" controlledVocabularyName="CESSDA Topic Classification">Informationssamhället</r:Subject>
        <r:Subject xml:lang="en" controlledVocabularyID="SocietyAndCulture.LeisureTourismAndSport" controlledVocabularyName="CESSDA Topic Classification">Leisure, tourism and sport</r:Subject>
        <r:Subject xml:lang="sv" controlledVocabularyID="SocietyAndCulture.LeisureTourismAndSport" controlledVocabularyName="CESSDA Topic Classification">Fritid, turism och sport</r:Subject>
        <r:Subject xml:lang="en" controlledVocabularyID="5" controlledVocabularyName="Standard för svensk indelning av forskningsämnen 2025">Social Sciences</r:Subject>
        <r:Subject xml:lang="sv" controlledVocabularyID="5" controlledVocabularyName="Standard för svensk indelning av forskningsämnen 2025">Samhällsvetenskap</r:Subject>
        <r:Subject xml:lang="en" controlledVocabularyID="50801" controlledVocabularyName="Standard för svensk indelning av forskningsämnen 2025">Media and Communication Studies</r:Subject>
        <r:Subject xml:lang="sv" controlledVocabularyID="50801" controlledVocabularyName="Standard för svensk indelning av forskningsämnen 2025">Medie- och kommunikationsvetenskap</r:Subject>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:9b740c74-bb6f-4b2e-8306-92e0fd2c786d:4" controlledVocabularyName="ELSST">MASS MEDIA</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:9b740c74-bb6f-4b2e-8306-92e0fd2c786d:4" controlledVocabularyName="ELSST">MASSMEDIA</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:883ff032-a12f-4b14-a861-3e6aba934490:4" controlledVocabularyName="ELSST">MASS MEDIA EXPOSURE</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:883ff032-a12f-4b14-a861-3e6aba934490:4" controlledVocabularyName="ELSST">MASSMEDIAEXPONERING</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:082252af-9c73-4ea1-a8b9-9ce508a9b51c:4" controlledVocabularyName="ELSST">NEWSPAPER READERSHIP</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:082252af-9c73-4ea1-a8b9-9ce508a9b51c:4" controlledVocabularyName="ELSST">TIDNINGS LÄSEKRETS</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:23f81ca8-62fd-4dc6-b0d9-e9095ed3080e:4" controlledVocabularyName="ELSST">PERIODICALS READERSHIP</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:23f81ca8-62fd-4dc6-b0d9-e9095ed3080e:4" controlledVocabularyName="ELSST">TIDSKRIFTSLÄSARE</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:896e7ed5-7abf-484b-9885-b257c478f3b2:4" controlledVocabularyName="ELSST">CINEMA ATTENDANCE</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:896e7ed5-7abf-484b-9885-b257c478f3b2:4" controlledVocabularyName="ELSST">BIOBESÖK</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:d5ad84c5-6736-4ae2-ae7e-e68e1ada2123:4" controlledVocabularyName="ELSST">MUSIC</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:d5ad84c5-6736-4ae2-ae7e-e68e1ada2123:4" controlledVocabularyName="ELSST">MUSIK</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:d571ecad-9f1a-4624-81bb-23dc924d2589:4" controlledVocabularyName="ELSST">NEWSPAPERS</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:d571ecad-9f1a-4624-81bb-23dc924d2589:4" controlledVocabularyName="ELSST">NYHETSPRESS</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:9747375a-92d4-45bd-9ba5-faacc16ea989:4" controlledVocabularyName="ELSST">BOOK USE</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:9747375a-92d4-45bd-9ba5-faacc16ea989:4" controlledVocabularyName="ELSST">BOKANVÄNDNING</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:607361c1-143d-4679-a879-2f886e154775:4" controlledVocabularyName="ELSST">LOCAL BROADCASTING</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:607361c1-143d-4679-a879-2f886e154775:4" controlledVocabularyName="ELSST">LOKALSÄNDNINGAR</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:7eca237e-8421-4b7d-9ffe-4adcb12faefa:4" controlledVocabularyName="ELSST">RADIO NEWS</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:7eca237e-8421-4b7d-9ffe-4adcb12faefa:4" controlledVocabularyName="ELSST">RADIONYHETER</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:291586c5-1dac-4bb2-8a9c-17a348f4d604:4" controlledVocabularyName="ELSST">RADIO STATIONS</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:291586c5-1dac-4bb2-8a9c-17a348f4d604:4" controlledVocabularyName="ELSST">RADIOSTATIONER</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:08fd5dcb-3ad6-41a1-bca1-cbcc4e720e87:4" controlledVocabularyName="ELSST">SATELLITE TELEVISION</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:08fd5dcb-3ad6-41a1-bca1-cbcc4e720e87:4" controlledVocabularyName="ELSST">SATELLIT-TV</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:3916c85a-7984-4c1e-bd04-9e1f4e534398:4" controlledVocabularyName="ELSST">TELEVISION CHANNELS</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:3916c85a-7984-4c1e-bd04-9e1f4e534398:4" controlledVocabularyName="ELSST">TV-KANALER</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:cafcf968-fe6d-417b-822d-c00e75acdc07:4" controlledVocabularyName="ELSST">CABLE TELEVISION</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:cafcf968-fe6d-417b-822d-c00e75acdc07:4" controlledVocabularyName="ELSST">KABEL-TV</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:96a9106d-0231-4aa4-9868-a332593e5abb:4" controlledVocabularyName="ELSST">TELEVISION ADVERTISING</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:96a9106d-0231-4aa4-9868-a332593e5abb:4" controlledVocabularyName="ELSST">TV-REKLAM</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:6c104aa5-ea99-4bc4-9fa6-74a9fd95ae33:4" controlledVocabularyName="ELSST">TELEVISION NEWS</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:6c104aa5-ea99-4bc4-9fa6-74a9fd95ae33:4" controlledVocabularyName="ELSST">TV-NYHETER</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:8140d7bd-4cfb-40bf-98f1-c0a8091b6a83:4" controlledVocabularyName="ELSST">TELEVISION PROGRAMMES</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:8140d7bd-4cfb-40bf-98f1-c0a8091b6a83:4" controlledVocabularyName="ELSST">TV-PROGRAM</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:97c30c54-13b9-46a8-8cdc-b70a17fa3887:4" controlledVocabularyName="ELSST">LOCAL MASS MEDIA</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:97c30c54-13b9-46a8-8cdc-b70a17fa3887:4" controlledVocabularyName="ELSST">LOKALMEDIA</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:3f61cbd7-8107-4d96-91a2-63cb787ebeb7:4" controlledVocabularyName="ELSST">INTERNET</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:3f61cbd7-8107-4d96-91a2-63cb787ebeb7:4" controlledVocabularyName="ELSST">INTERNET</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:bee3f71f-4142-4c4d-82dc-fb999fd8fb6d:4" controlledVocabularyName="ELSST">INTERNET ACCESS</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:bee3f71f-4142-4c4d-82dc-fb999fd8fb6d:4" controlledVocabularyName="ELSST">INTERNETÅTKOMST</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:7598a7cd-65b5-449a-9cfc-53c148a8673e:4" controlledVocabularyName="ELSST">ELECTRONIC MAIL</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:7598a7cd-65b5-449a-9cfc-53c148a8673e:4" controlledVocabularyName="ELSST">ELEKTRONISK POST</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:03ca118e-f06b-4ad9-9305-6e35ee5550f5:4" controlledVocabularyName="ELSST">AUDIO AND VIDEO EQUIPMENT</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:03ca118e-f06b-4ad9-9305-6e35ee5550f5:4" controlledVocabularyName="ELSST">LJUD- OCH VIDEOUTRUSTNING</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:3324ce06-5b59-463c-b51a-367c31fcdd39:4" controlledVocabularyName="ELSST">INFORMATION RETRIEVAL</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:3324ce06-5b59-463c-b51a-367c31fcdd39:4" controlledVocabularyName="ELSST">INFORMATIONSSÖKNING</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:9cb81f96-716f-427a-a0f6-d0c441cc82e7:4" controlledVocabularyName="ELSST">TELETEXT</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:9cb81f96-716f-427a-a0f6-d0c441cc82e7:4" controlledVocabularyName="ELSST">TEXT-TV</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:8c61e0fb-ad9b-483f-ba2c-698ff5d2da1a:4" controlledVocabularyName="ELSST">MOBILE COMMUNICATION</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:8c61e0fb-ad9b-483f-ba2c-698ff5d2da1a:4" controlledVocabularyName="ELSST">MOBILKOMMUNIKATION</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:a9bbfa5b-265d-4049-b60c-1650e317241b:4" controlledVocabularyName="ELSST">ACCESS TO INFORMATION AND COMMUNICATIONS TECHNOLOGY</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:a9bbfa5b-265d-4049-b60c-1650e317241b:4" controlledVocabularyName="ELSST">TILLGÅNG TILL INFORMATIONS- OCH KOMMUNIKATIONSTEKNOLOGI</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:8a80f878-851c-4f47-a451-a8fe75b81aad:4" controlledVocabularyName="ELSST">HOUSEHOLDS</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:8a80f878-851c-4f47-a451-a8fe75b81aad:4" controlledVocabularyName="ELSST">HUSHÅLL</r:Keyword>
        <r:Keyword xml:lang="en" controlledVocabularyID="urn:ddi:int.cessda.elsst:9151aa6c-5192-450d-9187-3662536d7a94:4" controlledVocabularyName="ELSST">READING (ACTIVITY)</r:Keyword>
        <r:Keyword xml:lang="sv" controlledVocabularyID="urn:ddi:int.cessda.elsst:9151aa6c-5192-450d-9187-3662536d7a94:4" controlledVocabularyName="ELSST">LÄSANDE</r:Keyword>
      </r:TopicalCoverage>
      <r:SpatialCoverage>
        <r:URN>urn:ddi:se.researchdata:snd0859-1.SpatialCoverage:2.0</r:URN>
        <r:CountryCode>SE</r:CountryCode>
      </r:SpatialCoverage>
      <r:TemporalCoverage>
        <r:URN>urn:ddi:se.researchdata:snd0859-1.TemporalCoverage:2.0</r:URN>
        <r:ReferenceDate>
          <r:StartDate>2005-01-31</r:StartDate>
          <r:EndDate>2005-12-12</r:EndDate>
        </r:ReferenceDate>
      </r:TemporalCoverage>
    </r:Coverage>
    <r:AnalysisUnit controlledVocabularyID="AnalysisUnit" controlledVocabularyAgencyName="DDI Alliance">Individual<r:ControlledVocabularyURN>http://rdf-vocabulary.ddialliance.org/cv/AnalysisUnit/2.1.3/2dd4472</r:ControlledVocabularyURN></r:AnalysisUnit>
    <r:AnalysisUnitsCovered>
      <r:String xml:lang="en">Individual</r:String>
      <r:String xml:lang="sv">Individ</r:String>
    </r:AnalysisUnitsCovered>
    <d:DataCollection>
      <r:URN>urn:ddi:se.researchdata:snd0859-1.DataCollection:2.0</r:URN>
      <d:CollectionEvent>
        <r:URN>urn:ddi:se.researchdata:snd0859-1.CollectionEvent:2.0</r:URN>
        <d:DataCollectorOrganizationReference>
          <r:URN>urn:ddi:se.researchdata:snd0859-1.Organization-0:2.0</r:URN>
          <d:ID />
          <d:Version />
          <d:TypeOfObject>Organization</d:TypeOfObject>
        </d:DataCollectorOrganizationReference>
        <d:DataCollectionDate>
          <r:StartDate>2005-01-31</r:StartDate>
          <r:EndDate>2005-06-20</r:EndDate>
        </d:DataCollectionDate>
        <d:ModeOfCollection>
          <r:URN>urn:ddi:se.researchdata:snd0859-1.CollectionEvent-0-ModeOfCollectionType:2.0</r:URN>
          <d:TypeOfModeOfCollection>Telephone interview</d:TypeOfModeOfCollection>
          <r:Description>
            <r:Content xml:lang="en">Telephone interview</r:Content>
            <r:Content xml:lang="sv">Telefonintervju</r:Content>
          </r:Description>
        </d:ModeOfCollection>
      </d:CollectionEvent>
    </d:DataCollection>
    <d:DataCollection>
      <r:URN>urn:ddi:se.researchdata:snd0859-1.DataCollection:2.0</r:URN>
      <d:CollectionEvent>
        <r:URN>urn:ddi:se.researchdata:snd0859-1.CollectionEvent:2.0</r:URN>
        <d:DataCollectorOrganizationReference>
          <r:URN>urn:ddi:se.researchdata:snd0859-1.Organization-0:2.0</r:URN>
          <d:ID />
          <d:Version />
          <d:TypeOfObject>Organization</d:TypeOfObject>
        </d:DataCollectorOrganizationReference>
        <d:DataCollectionDate>
          <r:StartDate>2005-08-19</r:StartDate>
          <r:EndDate>2005-12-12</r:EndDate>
        </d:DataCollectionDate>
        <d:ModeOfCollection>
          <r:URN>urn:ddi:se.researchdata:snd0859-1.CollectionEvent-0-ModeOfCollectionType:2.0</r:URN>
          <d:TypeOfModeOfCollection>Telephone interview</d:TypeOfModeOfCollection>
          <r:Description>
            <r:Content xml:lang="en">Telephone interview</r:Content>
            <r:Content xml:lang="sv">Telefonintervju</r:Content>
          </r:Description>
        </d:ModeOfCollection>
      </d:CollectionEvent>
    </d:DataCollection>
    <a:Archive>
      <r:URN>urn:ddi:se.researchdata:snd0859-1.Archive:2.0</r:URN>
      <a:ArchiveSpecific>
        <a:Item>
          <a:Access>
            <r:URN>urn:ddi:se.researchdata:snd0859-1.Archive-ArchiveSpecificType-AccessType:2.0</r:URN>
            <a:TypeOfAccess controlledVocabularyName="info:eu-repo-Access-Terms vocabulary">restrictedAccess</a:TypeOfAccess>
          </a:Access>
          <a:DataFileQuantity>1</a:DataFileQuantity>
        </a:Item>
      </a:ArchiveSpecific>
    </a:Archive>
  </s:StudyUnit>
</ddi:DDIInstance>