Swedish journalist 2000

The Swedish journalist survey is conducted at the Dept of Journalism, Media and Communication (JMG) at the University of Gothenburg. The purpose of the study is to investigate how Swedish journalists perceive themselves and society, their professional role and work situation, the problems related to their code of professional ethics and the developments in the media sector. Journalist 2000 was JMG’s fourth survey. The first one was conducted in 1989 and the results were for example presented in the book Svenska Journalister - ett grupporträtt, which was published in connection with the Swedish Union of Journalists’ 90th anniversary in 1991. The Swedish media system has changed dramatically since 1989. The state’s broadcast media monopoly has been abolished, commercial radio and TV, the Internet and a number of new media have emerged, and the work methods have changed, largely as a result of new technologies becoming available. The main purpose of the journalist surveys is to investigate in a broad perspective which changes Swedish journalists have gone through during this reformation of the Swedish media landscape. Many questions asked as part of the survey are therefore the exact same as those asked in the very first survey in 1989. The long duration of the study is unique, both nationally and internationally. Purpose: The purpose of the study is to investigate how Swedish journalists perceive themselves and society, their professional role and work situation, the problems related to their code of professional ethics and the developments in the media sector.